Save Your World Introduces New Rainforest Trial Size Set

For Immediate Release

Save Your World Introduces New Rainforest Trial Set

Clearwater FL - March 3, 2010 - Save Your World, the first company in the United States to launch a personal care product line infused with organic yerba mate and organic aloe vera, has announced plans to expand its product offerings to include a new Rainforest Trial Set. The set includes an assortment of 4 (1oz/30 ml) trial sizes of Save Your Hair Shampoo and Conditioner, Save Your Body Body Wash and Save Your Skin Body Lotion. In addition, each set of these skin and hair pampering sets saves 1 acre of rainforest for 1 year.

The Save Your World Trial Set will be available to retailers in April, with a suggested retail price of $9.99 per set. All products are paraben-free, biodegradable, cruelty-free, and contain no harsh chemicals such as Sodium Lauryl Sulfate or 1,4-dioxane. Pure, natural essential oils are used to create the signature Rainforest scent, a blend of warm, berry and spice.

The Trial Set is produced using Earth-Friendly packaging - bottles are made using PET 1 with aluminum caps for recycling, while the outer carton is made with 100% recycled materials, 30% post-consumer waste made with wind energy and printed with environmentally friendly inks.

The launch of the Save Your World Trial Set demonstrates the company's commitment to saving our world's greatest resource - our rainforests. Additionally, this offering is in direct response to customer and retailer demand for organic, sustainable products. "With 'green' and organic becoming one of the strongest motivating factors for our customers today, we have extended our product lines to fulfill this demand for our customers," commented Scott Cecil, president of Save Your World. "The customer response to all of our product lines has been overwhelming and is a true indicator of the evolving, environmentally-friendly decision make in today's household," added Cecil. "Our new trial set is a great way for those unfamiliar with our product line to try four of our best products, and is also a convenient option for traveling, as the bottles meet federal size requirements for airline carry-on items," Cecil observed.

About Save Your World
Save Your World is a company made up of people who share a passion for preserving some of the world's last pristine environments for future generations. Save Your World is able to support conservation efforts through sales of natural and organic personal care products under the brands Save Your Hair, Save Your Body, Save Your Skin and Save Your Lips and Save Your World. The complete line of products is the first in the United States to contain organic Yerba Mate and organic Aloe Vera.

Products may be purchased on the web at www.saveyourworld.com or at select Whole Foods markets, The Vitamin Shoppe stores nationwide, in select Safeway locations, Vitamin Cottage, local beauty supply stores, health food stores or natural food markets.

Save Your World goes to great lengths to ensure that its natural products are made in an environmentally sensitive manner, and pledges:

• Fair Trade practices will always be our policy
• Raw materials and ingredients are all natural and biodegradable
• Packaging will be made of recycled or recyclable materials
• No animal testing or animal by-products will ever be used
• No Parabens, no Sodium Lauryl Sulfate, and no 1,4 Dioxane

Save Your World is helping to save the rainforest through a unique and innovative leasing program, the first of its kind in the world. Through contributions and product sales, Save Your World helps pay the annual royalties and fees required to maintain an agreement with the Guyana Forestry Commission to protect the rainforest in its pristine state. Save Your World has helped to protect 200,000 acres of Guyana rainforest for another year. This South American rainforest project is on one of the world's oldest geological rock formations and is one of the richest areas for plant and animal biodiversity. Rainforests contain about half the planet's 5 to 10 million plant and animal species and harbor 70 percent, or more than 2,000, of the plants identified as having anti-cancer characteristics by the U.S. National Cancer Institute.

Recently, Save Your World began its second conservation initiative partnering with Conservation International and the New England Aquarium to support the Phoenix Islands Protected Area, the world's largest marine protected area, encompassing untouched ocean and coral atolls in the South Pacific nation of Kiribati (pronounced KIRR-i-bas). Through an agreement being negotiated with the government of Kiribati, Save Your World will help to fund the protection and management of this amazing site.

###

MEDIA CONTACT:
Sue Koren, Director of Corporate Communication
862.485.8577
skoren@saveyourworld.com

For high resolution images: www.saveyourworld.net

Green Stocking Stuffer Ideas

Still looking for great gift ideas? For a sustainable holiday filled with cheer, fill your stockings with green gifts this year! Going green this holiday season means giving environmentally thoughtful stocking stuffers that will help your friends and loved ones live more eco-friendly lifestyles.

Here are some of our favorite Save Your World small gifts that are big on giving and small in size - all of which help save the rainforest AND fit perfectly in a stocking!

2009 Beauty Award winning Save Your Lips Lip Balm - just $3.98!

Made with natural ingredients that are rich in moisturizing properties like coconut, safflower oil and mango butter, this formula includes antioxidants such as Vitamin A, C and E for added protection for your lips. Cruelty-free and no parabens.
Available in Green Tea, Grapefruit Mango and Pure (unflavored).

Save Your Rainforest Wristband - set of 2 just $10.00!
Made from 100% high quality, earth-friendly silicone. The wristbands are designed at 8" to fit all shapes and sizes. Stylish and charitable - 100% of the profits goes toward saving your rainforest. Each wristband sold saves 1 acre of rainforest for 1 year!
_______________________________________________________

Browse our website to check out our Falling Prices section for
Special Sale Prices on great stocking sized items!

Save 66% off, while supplies last!
Use discount code: BOOGREEN at checkout and SAVE!
Minimum order of $10.00 required. Shipping charges apply.

• 4 oz. Save Your Hair Shampoo, Conditioner or Save Your Skin Shower Gel
• 4.25 oz. Save Your Skin Bar Soap

Still looking for more? Check out all of our Holiday gift giving ideas!

From our families to yours - have a happy, healthy and GREEN holiday!

Save Your World Media Mentions week of November 15th, 2009

One of the great things about Save Your World is that our products and conservation mission speak to a wide variety of individuals. We touch a lot of people no matter the person's age, race or gender. Our company goal is one that many people are passionate about and as a bonus our products are organic and as natural as the rainforest we are trying to protect.

This week Save Your World was highlighted in Energy Times, Planet Green, Today's Black Woman and True Romance. If you routinely read or subscribe to one of the publications make sure to catch what they are saying about Save Your World. True Romance wrote a great article on eco-friendly gift giving ideas that highlight Save Your World. Check it out!

"Save Your World...a luxurious vegan line of certified organic hair and skincare is great. But Save Your World Skincare goes above and beyond the environmental-friendly norm. Their guarantee: For each product purchased, one entire acre of rainforest will be saved for one year. How it works: Product proceeds go into the Save Your World project, a partnership with Conservation International and the government of Guyana Forestry Commission. Annual royalties and fees are paid to the Guyana Forestry Commission in exchange for acreage. Rainforest habitat that would have been leased by mining or logging companies isn't. Trees that would have been cut down, animals that would have gone homeless aren't because of YOU! Besides all that wonderfulness, organic Yerba Mate and the highest quality of organic Aloe makes each shampoo, body wash, lotion, lip balm, and exfoliating soap luxurious. Shea butter, jojoba seed oil, avocado, carrot, cucumber, and ginseng extract conditions skin and hair. Fragrances like rainforest, pure mist and oasis fruit stay with you all day. Antioxidants, vitamins, and minerals replace parabens, dioxanes and sodium lauryl sulfates. The line is not tested on animals and comes in recyclable packaging. Shampoos and lotions are $9 for 8 oz. Purchase at Whole Foods Market or their website www.saveyourworld.com."

For other articles highlighting Save Your World this week, check out the PR section on our website to read about fun gift giving ideas:

Energy Times recommends our award winning Save Your Lips, Lip Balm.

Planet Green discusses our fantastic Bar Soaps that lather without the need for harsh chemicals and preservatives.

Today's Black Woman touches on how you can save 7 acres of rainforest and get the perfect gift of indulgence - the Ultimate Holiday Gift Bag.